July 2010
Discovering new trends, finding good advice, getting current item prices and discussing products with friends: that is how modern individuals want to shop online. However, for these four shopping steps, the shopper always needs four online platforms – until yesterday, that is. Because now there is apnoti.com, the first social shopping portal! By searching for products, tips and experiences, you can find like-minded people and friends on the site who make shopping a special experience.
Starnberg near Munich – 20. July 2010. Wouldn’t it be nice if you could browse on a shopping portal for new, trendy or simply just useful products – where the best supplier and most up-to-date price is always available? Wouldn’t it be even better if you could appear with your intended purchases in a community on the same website and compare notes to get new ideas or suggestions from friends? And wouldn’t it be absolutely fantastic if there was always a skilled professional or experienced user on hand with advice when you make a purchase – 24 hours a day, directly on the shopping site? Exactly, that would be PERFECT! The Starnberg-based company, apnoti.com, a specialist in real-time price searches, realised this and created the first German social shopping portal from its price search engine platform.
Although there are various contact networks on the web, such as sites where you can browse, get advice and share experiences, these are always scattered over numerous platforms. That is annoying, inconvenient and time-consuming – and time is money. apnoti.com has therefore become the first service provider to combine these services that logically belong together on a single portal, thus creating a unique shopping experience for users.
In the “Products” section at www.apnoti.com, men and women who love shopping can selectively and conveniently choose their desired product from the endless expanse of the internet. The buyer can also show intended purchases to his friends in the apnoti community and discuss them. If the consumer is unsure about a product, he can find tips under the heading “Advisor”, where skilled professionals and thousands of users with helpful suggestions and their own experiences are on hand to help at any time – honestly and without any commercial influence. Another special feature of the community is the opportunity to specifically locate users of certain products and to ask them questions. The product experts’ motivation to assist others comes from direct reader feedback, which gives them a feeling of having helped someone out. A bonus system also rewards all types of involvement with great prizes.
In the “Magazine” section, the user can find nifty product ideas and current trends from the areas of lifestyle, sport, technology, home and fashion. Depending on the appeal of the trendsetting products presented on the site, the reader can enter the product directly in his wishlist and/or discuss it in detail with other apnoti.com members. You can also find like-minded people with similar taste, whose recommendations and product lists point you towards the perfect items.
Once the purchase decision is made, apnoti.com’s centrepiece comes into play: the progressive real-time search engine that provides the current price charged by 10,000 affiliated shops. This real-time technology enables the user to take advantage of daily price fluctuations and save up to 80 percent.
apnoti.com GmbH:
apnoti.com is a social shopping platform that allows everyone to find the best prices, tips and information on products and to compare notes and opinions on these with like-minded people or friends. The price search relies on new real-time technology. Shoppers can find the cheapest, most up-to-date price for their product in just a few seconds. apnoti.com searches more than 65 million product offers from over 10,000 affiliated online shops for every single search request. The free service is available at www.apnoti.com in German and English.
